The Daring Toyota Crown
The 2025 Toyota Crown features bold styling, an elevated ride height, and two hybrid powertrain options for a sedan like no other. Our Toyota Hybrid System delivers a comfortable, highly efficient ride, while the HYBRID MAX electrified powertrain is designed to take its power and performance to the next level. Intelligent features abound, including the Toyota Multimedia System and Toyota Safety Sense 3.0. Available in Limited and Platinum grades, with standard electronic on-demand All-Wheel drive system. The Toyota Crown is ready to take you on a breath-taking ride.
Sleek Sophisticated Style
From the prominent raised profile to the minimalist aesthetic throughout, the Crown conveys a quiet, confident quality in every detail. From the eye-catching Limited to the fully equipped Platinum, each grade has been engineered to ensure both driver and passenger enjoy a comfortable sanctuary on the road.
Prominent Profile
Crafted with striking elements that won’t interrupt the sleek and aerodynamic stance. The strong lines flow from the headlights to the tail lamps to emphasize the dignified appearance.
First Class Cabin
Exemplary comfort comes standard on the Crown with an attention to detail inside that pairs perfectly with stylish exterior. The island architecture appeals to the eye with rich, ample space while putting everything within easy reach for high functionality without distracting sight lines.
Eye-Catching Alloy Wheels
The large-diameter 19” Alloy Wheels give lift to the Limited’s appearance and performance, while the Platinum strikes a powerful pose in 21” Alloy Wheels.
Standard Panoramic Moonroof
Open up your world view with the push of a button thanks to the fixed Panoramic Moonroof.
Impressive Steering Wheel Design
The heated, leather wrapped steering wheel is balanced with intuitive controls, and the universal design fits comfortably in any hand and any grip.
Spacious Seating
Offering comfort and style, Toyota Crown comes with standard heated and ventilated front seats with lumbar support for the driver as well as 8-way power adjustments for both driver and front passenger. And in the rear seats, passengers get to enjoy heated seats as well.
Electrifying Exhilaration
Electrifying Exhilaration
Two grades. Two electrified powertrains. The 2025 Toyota Crown offers responsive performance with enhanced fuel efficiency and standard AWD in both its Toyota Hybrid System and HYBRID MAX powertrains. Built on Toyota’s GA-K platform (TNGA-K) to ensure you’ll enjoy every inch of the road in sleek comfort.
Dynamic Rear Steering
The Crown Platinum grade features Dynamic Rear Steering, which provides greater handling performance, response and stability by having the rear wheels turn in coordination with the front wheels, at varying speeds, when steering is applied.
Platinum Rear eAXLE
On the Platinum grade the Full-time Electronic AWD adds a rear wheel eAXLE with a high-output water cooled motor. This rear motor makes it possible to distribute more torque to the rear wheels than the conventional E-Four system. The result is a sense of linear acceleration that grows rapidly with every press on the throttle.
Suspension Systems
Crown boasts exceptional ride comfort and straight-line stability thanks to a MacPherson-type strut in the front and newly developed multilink rear suspension in the rear. On Platinum, the high output 2.4-litre Turbo Hybrid Engine and Rear eAXLE is matched with an adaptive variable suspension (AVS). It instantly adjusts and optimizes ensuring responsiveness and stability over any surface.
Standard All-Wheel Drive
Both Crown models are equipped with an innovative Electronic On-demand AWD system for added confidence no matter the conditions. On the Limited, the standard AWD uses a separate rear-mounted electric motor to power the rear wheels when needed.
TNGA-K Platform with Active Noise Reduction
The high-strength TNGA-K platform is your first defense against noise reduction. A lifted stance and large tires are combined with strategic insulation and suspension tuning to reduce road surface disturbances and tire noise even when driving at high speeds. So you can enjoy a conversation as well as your ride.
Toyota Hybrid System
The Limited features the fourth-generation Toyota Hybrid System. A high-efficiency 2.5-litre DOHC four-cylinder engine combined with two electric motors and directed by the electronically-controlled Continuously Variable Transmission (eCVT) maximizes both fuel consumption and output.
2.5L Toyota Hybrid System
236 Horsepower
4 cylinders
5.7L/100km* (city/hwy combined)
HYBRID MAX
Platinum models are equipped with the exclusive HYBRID MAX powertrain. 340-HP from a torque-heavy electric motor and a 2.4-litre turbocharged engine commanded by a direct shift 6-speed automatic transmission makes the Crown exhilarating to drive.
2.4L Turbo HYBRID MAX
340 Horsepower
332 lb-ft torque
7.8L/100km* (city/hwy combined)
Crowned With Connectivity
With the 12.3” Toyota Multimedia system, standard 12.3” Multi-Information Display, plus standard advanced technologies like Digital Key5 (Active trial or paid subscription to Remote Connect required) and Panoramic View Monitor, Crown lets you do more, see more, and stay connected like never before.
Toyota Multimedia System
12.3” Toyota Multimedia features standard wireless Apple CarPlay® and Android AutoTM and a suite of Connected Services like Remote Connect (3-year trial), Safety Connect (up to 10-yr. trial)1 Service Connect (up to 10-yr. trial)1, and Drive Connect (3-year trial) to help keep you simply and easily connected no matter where you travel.
Drive Connect
Enjoy Cloud Navigation with real-time updates, access to a 24/7 live agent with Destination Assist, and Intelligent Assistant that responds to your natural voice.
Cloud Navigation
Crown comes standard with cloud-based capability, with real-time map, traffic updates and GoogleTM 2 Points of Interest (POI) data.
Destination Assist3
A live agent is available 24/7 to help you locate destinations and provide you with the best route to get there.
Intelligent Assistant
Featuring powerful language processing, you can talk to the virtual assistant in a conversational tone, starting with a simple wake-up phrase like “Hey, Toyota”.
Wireless Connectivity
With wireless Apple CarPlay® and Android AutoTM you can use smartphone features in your vehicle. Use your voice or steering wheel controls. Smart. Simple. Wire-free!
Backup Camera and Available Panoramic View Monitor
For a clear view when reversing, all Crowns come equipped with a standard backup camera. Combine it with available Panoramic View Monitor for 360º views.
Toyota App
Use your smartphone to access many connected services that let you stay in touch with your vehicle4.
Digital Key5 System
Use your smartphone as the key to your Crown. The app makes it easy to lend your vehicle to friends and family without handing over a physical key. Active trial or paid subscription to Remote Connect required.
More Technology Features:
Qi-Wireless Charger
Standard Rain-Sensing Wipers
Standard Multi-Beam LED Headlamps
Exceptional Peace of Mind
Exceptional Peace of Mind
Toyota Safety SenseTM 3.0
Standard Toyota Safety SenseTM 3.0 features our most advanced suite of active safety features yet. The Pre-Collision System helps support your awareness, especially at intersections. With improved detection capability, you can take peace of mind to the next level.
Learn More About Toyota Safety SenseTM 3.0
Features Include:
Pre-Collision System with Pedestrian (Daytime & Low-Light) & Daytime Bicycle Detection, Intersection Support & Emergency Steering Assist
Full Speed Dynamic Radar Cruise Control10 with Curve Speed Management
Lane Departure Alert with Steering Assist6 and Road Edge Detection
Lane Tracing Assist with Enhanced Line & Road Recognition
Automatic High Beams
Standard Traffic Jam Assist
Traffic Jam Assist helps take some of the stress out of the low-speed, stop-and-go highway driving in a traffic jam by providing acceleration, braking, and hands-free steering assistance while you drive. Active trial or paid subscription to Drive Connect required.
Standard Intuitive Parking Assist with Auto Braking
Take the guesswork out of parking. Standard on Platinum models, Intuitive Parking Assist helps you steer, accelerate, brake and shift into and out of the perfect parking position every time.
Standard Panoramic View Monitor
Multiple cameras provide multiple exterior angles viewable on the 12.3” touchscreen. Views include a 360° top-down panorama, as well as Side Clearance, Cornering and See-through Views. All designed to provide the driver with information and confidence in any driving situation.
Blind Spot monitor with Safe Exit Assist13
For added safety and peace of mind, Crown comes standard with a Blind Spot Monitor (BSM) with Safe Exit Assist (SEA). BSM alerts you to the presence of vehicles in adjacent lanes that may have escaped visibility in your side-view mirrors. While SEA alerts you to oncoming traffic before you open the door to exit.